This year marks the 20th anniversary of the partnership between Chongqing Neway Import & Export Co., Ltd. and EGGER.
Starting with panel import services
In 2006, NEWAY provided EGGER panel import services for Debe, a well-known home furnishing brand based in Chengdu, which kicked off the cooperation with EGGER. As the partnership deepened, the scope of products gradually expanded from decorative panels to flooring, edge banding and other categories.
In 2019, to further boost procurement flexibility and delivery efficiency for customers in Western China, NEWAY set up an on-site EGGER panel warehouse — Hainai Warehouse in Chongqing. Supported by local stock availability, customers can place orders flexibly according to actual project demands. The model shortens delivery lead times for selected products and eases capital pressure caused by one-off bulk stocking.
Beyond panel business, NEWAY and EGGER keep exploring new areas for collaboration. Built upon the long-standing partnership, NEWAY also sources EGGER beer from EGGER’s family-owned factories, extending the cooperation from traditional home furnishing products to more categories.
From a single panel import order to continuously expanded product lines and innovative cooperation models, both parties maintain an open and pragmatic mindset.
Beyond commercial collaboration, NEWAY has taken an active part in the EGGER Run charity campaign initiated by EGGER. Participants accumulate mileage through running, and their sporting achievements are converted into charitable support in various forms. The two sides have also joined charity projects for schools in Daliang Mountain, expanding their long-term partnership into joint corporate social responsibility initiatives.
From 2006 to 2026, starting with one panel import service, to jointly serving Western China and carrying out public welfare programs, NEWAY and EGGER have journeyed side by side for 20 years. This long-term partnership is built not only on years of experience, but also on mutual recognition of professionalism, reliable delivery and shared value.
Moving forward, NEWAY will continue to work hand in hand with EGGER to create more value for customers and the market.
